ELKHART LAKE, Wisconsin – When Richmond Montez, a Walt Disney Studios Motion Pictures executive, saw that IMSA called for a rain delay on Saturday evening’s Michelin Pilot Challenge race at Road America, he was clearly upset at the missed cross-promotion opportunity. “The movie is literally called ‘The Art of Racing in the Rain’ said Montez in a strongly worded email, “Not ‘The Art of Racing in the Rain if it’s Not Too Bad! The hell is this?! When I was producing ‘Driven’ with CART we took every opportunity to relate real world racing to the racing in the movie and because of that, we made Kip Pardue a millionaire and Jimmy Bly a household name!”
Montez went on to rip into IMSA officials for not allowing a dog to ride along during the race claiming the dog would have been faster than whoever the hell was in the bright pink Mustang.
The Lugg Nutt 
Good thing Turner is still around. They have a multitude of promotional events surrounding the movie. In addition to attending the Hollywood premiere, Turner staff attended the Boston premiere and will be hosting the Amesbury (Ma) premiere. Additional screenings featuring the Turner crew will be held at the Newburyport public library and Tio’s Taco Buffet where Will Turner will personally talk you through the pit stop scene. Can’t make it to Massachusetts? Watch these events live via their Twitter, Facebook, Instagram, and gas pump video feeds.
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